In a hot Vancouver housing market, there are many realtors out there looking to stand out, get their foot in the door or take the next step. The challenge was to develop and launch a business built around branding services to help local realtors.
After researching competitors and defining the target audience, a rebellious archetype began to emerge as the front-runner. Innovative, audacious, wild, free, bold and visceral. These thematic attributes would help shape the brand message and artistic direction.
Jordan has been THE protagonist over the past 8 years and helped us uncover significant revenue opportunities.
Rise Design Co. is a war cry for innovative, rebellious branding in local real estate. Challenging the status quo and defying the odds. Goliath, meet David.